The small business world can be cutthroat and competitive, but that doesn’t mean we have to forego kindness and gratitude. Today’s guest, John Israel aka Mr. Thank You, has built his brand around the art of appreciation. He joins us today to share his philosophy and how he helps individuals and companies apply this concept to their business to build loyalty and increase revenue.

Here’s some of what you’ll learn from this episode:

• How a single question from his wife made him change his entire outlook professionally.  (2:36)
• The four steps to the gratitude project he first created, which later became the Mr. Thank You project. (6:39)
• How he gets the most out of client appreciation events. (16:26)
• The VAL framework and why it’s so important.    (23:23)
• The art of appreciative leadership and how it helps us increase loyalty, connection, and profit.  (32:49)
• Why the question, “How do you treat that for which you are grateful?” will change your life.  (47:14)

ABOUT OUR GUEST:  https://mrthankyou.com/ 

CONTACT US: https://advisordevelopmentshow.com/